Isio was ‘born’ in 2020 from the sale of KPMG UK’s Pension Practice to a private equity firm. Isio is now a modern advisory firm; pensions, employee benefits and wealth. Market leaders by size and capability, the firm has grown to nearly 1,500 people across 10 regional offices, advising on over £300bn UK pensions assets and over £3bn in individual and family wealth.

We worked strategically with the company leadership and investors to conceive a distinctive brand name and visual brand identity. We led our various creative partners to hit a successful launch in an unmovable, compressed timeframe. The new brand was successfully switched on across every touchpoint, internally and externally, overnight.